Design Details You Can’t Overlook
With over 1.5 billion websites currently live, it’s increasingly important to stand out. Value-driven design helps you to do just that, by focusing the web design process on adding value for your target audience. If your website stands out, you will get the clicks rather than your competitors. Here are our top five design details […]
Why Empathy Is Central To Good UI And UX
UI and UX design have something in common – they’re both key elements of value-driven design. The most successful marketing materials are produced when designers think about their target audience and brand goals, and centre the design message around them. Empathy is key to successful messaging because it allows you to understand your customer and […]
Why The Golden Ratio Is Central To Good Design
Good value-driven design is multifaceted. It’s creative and innovative, yet functional and provides people with the best user experience. Getting the balance right can be incredibly difficult, but the golden ratio is a design principle that makes creating visual content for a website a lot easier. It works for any image and can be used […]