Professional Footballers’ Association
As part of the brand transformation of the world’s oldest sporting trade union, Jérrard Wayne created a consistent and ownable visual identity that maximised brand equity and prioritised an emotive connection with members.
PFA Comms
Jérrard Wayne has worked with the Professional Footballers’ Association on the delivery of several high-profile anti-racism campaigns covering topics such as online abuse, encouraging a new, direct tone.
