Professional Footballers’ Association
As part of the brand transformation of the world’s oldest sporting trade union, Jérrard Wayne created a consistent and ownable visual identity that maximised brand equity and prioritised an emotive connection with members.
Jason Lee
After a twenty-year football career and a decade as an EDI executive at the Professional Footballers’ Association, former Premier League striker Jason Lee was ready to tell his story and use his platform to draw attention to the issues that mattered to him most. We supported Jason defining and executing his vision in the most authentic way.
Jessica Huie Rebrand
Jessica Huie walked away from a high-profile career in celebrity PR to embark on a journey to deeper meaning after the passing of her father in 2016. After publishing Purpose, her first book with Hay House, launching the Purpose Academy and Purpose Retreat plus moving to Jamaica, Jessica was ready to build a personal brand that accurately reflected the transformation she helped her clients achieve.
The Friendly CFO
Jérrard Wayne developed a unique visual language, fuss-free tone of voice and user-friendly website for The Friendly CFO, a one-of-a-kind business strategist on a mission to shake up the finance industry and help purpose-driven founders achieve sustainable business growth on their own terms.
Beyond Repair Entertainment
Boutique event entertainment agency, Beyond Repair Entertainment (BRE), first engaged Jérrard Wayne in 2012 to professionalise their brand image. Their previous branding was static and uninspiring, so we brought more energy and intrigue into their visual identity, working with the post-apocalyptic style that BRE was renowned for.
