Seen by Barnardo’s
Barnardo’s is one of the UK’s leading children’s charities, supporting over 380,000 vulnerable children, young people, parents and carers annually. As part of their commitment to believing in children, they recognised the support provided to children and young people of African, Asian and Caribbean heritage needed focused resources to thrive.
Professional Footballers’ Association
As part of the brand transformation of the world’s oldest sporting trade union, Jérrard Wayne created a consistent and ownable visual identity that maximised brand equity and prioritised an emotive connection with members.
PFA Awards
The most hotly anticipated event in the football calendar, the 2021 PFA Awards presented the perfect opportunity to amplify the new PFA brand and ensure the union’s visual identity and messaging evolved to deliver the excitement and drama of the football season.
Jason Lee
After a twenty-year football career and a decade as an EDI executive at the Professional Footballers’ Association, former Premier League striker Jason Lee was ready to tell his story and use his platform to draw attention to the issues that mattered to him most. We supported Jason defining and executing his vision in the most authentic way.
Jessica Huie Rebrand
Jessica Huie walked away from a high-profile career in celebrity PR to embark on a journey to deeper meaning after the passing of her father in 2016. After publishing Purpose, her first book with Hay House, launching the Purpose Academy and Purpose Retreat plus moving to Jamaica, Jessica was ready to build a personal brand that accurately reflected the transformation she helped her clients achieve.
The Friendly CFO
Jérrard Wayne developed a unique visual language, fuss-free tone of voice and user-friendly website for The Friendly CFO, a one-of-a-kind business strategist on a mission to shake up the finance industry and help purpose-driven founders achieve sustainable business growth on their own terms.
Reza Moto
Reza Moto engaged Jérrard Wayne to develop a sustainable, luxury lifestyle brand that promised a new take on the iconic biker style. The founder’s aim was to engineer an environmentally friendly bike utilising new technologies while retaining the soul of biking culture.
Heart FM
‘In The Heart Of It’ was a Q4 campaign developed to promote Heart FM’s new brand messaging. The brand’s new slogan, ‘Turn Up The Feel Good’, required a campaign that stirred an emotive response in the target demographic.
Capital FM
In 2016, Capital FM looked for a DOOH campaign to promote its new Breakfast Show presenter line-up at the time – Dave Berry, George Shelley and Lilah Parsons. Our shareable DOOH advertising concept aimed to engage the target audience using Exterion Media’s interactive technology.
Red Bull
Red Bull required new consumer-activation creatives for use at venues across the country. To deliver on the brief, we implemented visual cues to trigger a thirst response in the viewer – mixing design and marketing with psychology and biology.
